GreenLine and Flipkart Forge Partnership to Enhance Sustainability in Supply Chains

Mumbai, December 2, 2024: GreenLine Mobility Solutions Ltd, a key player in Essar’s Green Mobility initiative, today announced its partnership with Flipkart, India’s homegrown e-commerce marketplace, to enhance sustainable operations in logistics. This collaboration will see GreenLine deploying its fleet of liquefied natural gas (LNG) trucks, marking a key step in Flipkart’s broader commitment to decarbonizing its delivery operations.

In the first phase of this partnership, GreenLine will deploy 25 LNG-powered trucks, each equipped with 46 ft containers offering a capacity of 110 cubic meters (CBM). These vehicles will transport a range of e-commerce goods, including both B2B (business-to-business) and B2C (business-to-consumer) loads, across key regional routes.

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The initial deployment will focus on transporting goods from the West to the North of India, with future plans to expand to additional routes covering North to South and West to South corridors.

This partnership is a critical element of both GreenLine’s and Flipkart’s sustainability initiatives. GreenLine’s LNG-powered fleet will complement Flipkart’s existing efforts, which also include the deployment of electric vehicle (EV) trucks to further reduce the carbon footprint of its logistics operations. Recently, Flipkart also announced that it has achieved 10,000 EVs in its delivery fleet. The integration of LNG and EV vehicles is part of the company’s broader commitment towards minimising greenhouse gas emissions, and creating a cleaner, more sustainable environment.

Commenting on the partnership, Anand Mimani, CEO, GreenLine Mobility Solutions Ltd said, “E-commerce is transforming lives across India, connecting dreams, needs, and opportunities. Yet, as the sector grows, so does its environmental footprint. At GreenLine, we see this as a call to action. Through our partnership with Flipkart, we are enabling India to go green, one mile at a time. By deploying our LNG-powered fleet, we’re making logistics more sustainable, ensuring that every delivery contributes to a brighter, cleaner future for our nation.”

Hemant Badri, SVP & Head of Supply Chain, Customer Experience & ReCommerce Business at Flipkart Group further added, “At Flipkart, we are committed to building a sustainable future, and this partnership with GreenLine is a milestone in achieving that goal. By integrating LNG-powered vehicles into our logistics operations alongside our existing electric vehicle fleet, we aim improve supply chain efficiency, and contribute to India’s broader environmental objectives. This collaboration highlights our continuous efforts to drive green innovation and support the long-term sustainability of our operations.”

Transforming Pharma: LPU’s International Conference of Pharmacy 2024 Kicks Off

National ; Lovely Professional University hosted the 4th International Conference of Pharmacy (ICP-2024) hosted by the School of Pharmaceutical Sciences in association with the Indian Pharmacy Graduates Association (IPGA). The conference brought together highly accomplished professionals in pharmacy from around the globe, creating an environment for national and international pharmacy enthusiasts to exchange knowledge and insights. This year’s conference theme, “Pharmaceutical Innovations and Challenges: Designing a Sustainable Healthy Society,” served as a platform for discussions on innovative practices and solutions to the pharmaceutical industry’s contemporary challenges.

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Dr. Lovi Raj Gupta, along with Prof. (Dr.) Sanjay Modi, Pro Vice-Chancellors of LPU, and Prof. (Dr.) Monica Gulati, Dean of the School of Pharmaceutical Sciences, welcomed the delegates Dr. Deependra Singh, Chairman of the Education Regulation Committee, Pharmacy Council of India (PCI), Dr. Flavia Zacconi, Associate Professor at Pontificia Universidad Católica de Chile, and Dr. Kamal Dua, Associate Professor at the University of Technology Sydney, Australia. In the address, Dr. Gulati stated, “As we convene here, we are not just sharing knowledge; we are laying the foundation for a sustainable future in pharmacy. Let us embrace innovation, address the pressing challenges of the present time, and work collaboratively towards a healthier society.”

The guest of honour, Dr. Deependra Singh, inspired attendees with his compelling speech. “Pharmaceutical research is the bedrock of a sustainable healthcare system. In our quest for excellence, let us remember that every innovation is a step towards better health outcomes for our communities. Together, we can create a future where health knows no boundaries,” remarked Dr. Singh, underscoring the importance of relentless pursuit in pharmaceutical research.

Throughout the conference, participants engaged in various scientific sessions that covered multiple topics critical to advancing pharmacy. Notable sessions included insights from Dr. Flavia Zacconi, who discussed organic chemistry in pharmaceutical research, and Prof. (Dr.) Kamal Dua shared his ground-breaking work on drug delivery systems. Other distinguished speakers shared their ideas on topics like pharmacovigilance and traditional Indian medicinal practices. The discussions illuminated the latest advancements in pharmaceutical research and provided a collaborative space for addressing industry challenges, including regulatory hurdles.

A key highlight of the conference was the release of the ICP-2024 Abstract Book, which compiled innovative research and findings from various participants. The event also featured an awards ceremony, recognizing outstanding contributions in poster and oral presentations, and celebrating student’s excellence in pharmacy.

Yamaha Strengthens Bengaluru Presence with Launch of Two New Blue Square Dealerships

Bengaluru, 2nd December 2024: India Yamaha Motor (IYM) announces the opening of two new Blue Square dealerships in Bengaluru, expanding its footprint in Karnataka as part of its nationwide growth strategy. The new Blue Square showrooms, Moto World, Bommanahali and Panache Enterprises, Marathahalli are in key areas of Bengaluru and will serve as comprehensive facilities for sales and service. With these openings, Yamaha strengthens its customer-focused approach, aiming to provide exceptional service and experience.

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Karnataka continues to be a key market for Yamaha, driven by a growing demand for two-wheelers and a strong community of motorcycling enthusiasts. The region’s growth is supported by Yamaha’s extensive dealer network and innovative product offerings. The addition of two Blue Square dealerships in Bengaluru brings the total number of Yamaha Blue Square showrooms in Karnataka to 33, with 19 BSQs in Bengaluru alone.

The Blue Square showrooms represent more than just retail spaces. Designed as hubs for Yamaha’s premium motorcycling experience, these showrooms embody Yamaha’s racing legacy through the ‘Blue’ symbol and offer an immersive environment for customers to explore the brand’s product range.

The showrooms feature a premium display of Yamaha’s motorcycles and scooters, along with a wide range of genuine accessories, apparel, and spare parts. Designed to offer immersive experience, the Blue Square outlets allow customers to connect with Yamaha’s racing heritage at every touchpoint. Additionally, these showrooms serve as hubs for Yamaha’s Blue Streaks rider community, offering customers the opportunity to connect with fellow enthusiasts and experience their Yamaha machines through exciting rides and community events.This expansion aligns with Yamaha’s ongoing ‘The Call of The Blue’ brand campaign, further cementing its presence in India and building stronger ties with customers in every region.

Tramontina Enhances Indian Kitchens with the Launch of Aeion Pressure Cooker and Pan

Mumbai, December 02, 2024: Tramontina, a world-renowned cookware brand with over a century of Brazilian heritage, is proud to introduce its latest kitchen essentials to the Indian market: the Aeion Pressure Cooker and Pressure Pan. Known for its range of worry-free cookware, Tramontina has designed these products specifically for Indian kitchens, offering multi-layer safety features and efficiency in cooking.

The Aeion Pressure Cooker and Pressure Pan are crafted with high-quality tri-ply steel, which, unlike reactive metals, does not leach harmful substances into your food during cooking, ensuring that every meal is as safe as it is flavorful. Additionally, these products are 100% toxin-free, making them ideal for health-conscious families.

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Equipped with a Pressure Valve Lock and Heat-Resistant Handles, this range prioritizes safety and convenience. Compatible with gas and induction stovetops, these versatile kitchen tools cater to the diverse cooking needs of modern Indian households.

Speaking about the launch, Aruni Mishra, CEO of Tramontina India, said, “At Tramontina, we are committed to launching product lines that cater to specific needs while upholding the highest global standards of quality, innovation, and design. Our aim is to create products that seamlessly blend functionality with the rich culinary traditions of India.”

Product Highlights:

Tramontina Tri-Ply Pressure Cooker:

Tall, cylindrical design for efficient slow-cooking and bulk meal preparation.

Features a robust safety lid mechanism and overpressure protection for added safety.

Tramontina Tri-Ply Pressure Pan:

Wide, shallow structure for quick cooking and enhanced evaporation.

Ideal for sautéing, shallow frying, and intensifying flavors in Indian dishes.

Secure locking lid ensures hassle-free, safe cooking.

Young Talent Shines: Ryan International Academy Honors Entrepreneurial Achievements

Pune, December 2nd, 2024 – Ryan International Academy, a leading CBSE-affiliated school located in Bavdhan, successfully hosted its Entrepreneurship Culmination Act, showcasing the innovative spirit and business perception of students from Grades VI to VIII. The event, held on November 23, 2024, demonstrated the school’s commitment to nurturing future entrepreneurs and developing critical business skills in young learners.

 The prestigious event featured students presenting diverse and creative entrepreneurial projects, ranging from sustainable products like upcycled planters and coconut coir mobile covers to innovative food products such as healthy protein bars and unique flavored foxnuts. Students not only developed products but also crafted comprehensive marketing strategies and sales techniques.

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 Guest of Honour Mr. Rajeev Gang, Entrepreneur and Co-Founder of Meneki Global Private Limited, praised the creativity and dedication of the students. As a generous gesture, Mr. Gang offered internship opportunities for students of Grades VII to IX during April-May 2025, promising real-world entrepreneurial exposure and professional development.

 The event’s highlight was the recognition of top-performing teams, who received medals and certificates for their outstanding ideas and persuasive pitches. Mr. Gang personally sponsored gift hampers for the winning teams, further encouraging the students’ entrepreneurial enthusiasm.

 Aligned with Chairman Dr. A.F. Pinto’s visionary approach to education, the event embodied the school’s commitment to developing entrepreneurial thinking. Students demonstrated key skills including product development, financial literacy, team building, creative problem-solving, and effective communication.

 Highlights of the event included:
● Interactive product stalls showcasing student innovations
● Medals and certificates awarded to top-performing teams
● Participation certificates recognizing all students’ efforts
● Sponsored gift hampers for winning teams

 Mrs. Ruchi Masih, Principal of Ryan International Academy, Bavdhan emphasized the significance of the program: “This Entrepreneurship Culmination Act brilliantly illustrates our student’s potential to transform ideas into tangible projects. By providing such platforms, we are preparing confident, innovative leaders ready to make meaningful impacts.”

 The Entrepreneurship Culmination Act not only celebrated student innovation but also reinforced Ryan International Academy’s commitment to developing confident, innovative leaders prepared to seize real-world opportunities with passion and creativity. The event concluded with a sense of inspiration and possibility, with students and parents alike impressed by the young entrepreneurs’ potential and vision.

November 2024 Sees Toyota Kirloskar Motor Record 25,586 Wholesales, Continuing Sales Growth

Bangalore, 2nd December 2024: Toyota Kirloskar Motor (TKM) continues to post robust growth trajectory, recording sales of 25,586 units in November 2024, a remarkable 44% increase over the same period last year. In the month of November 2023, the company sold 17,818 units. Exports in the month of November 2024 stood at 1140 units.

In the first eight months of FY’24-‘25, TKM achieved a significant milestone, with total sales reaching 2,19,054 units, reflecting a 39% growth over the 1,63,636 units sold during the same period in FY’23-‘24. This impressive performance was driven by strong market demand for TKM’s MPV and SUV portfolio, further supported by the success of customer-centric initiatives and tailored offerings.

Speaking on this strong performance Mr. Sabari Manohar – Vice President, Sales-Service-Used Car Business, Toyota Kirloskar Motor said, “We are delighted to report another month of strong sales performance, reflecting our sustained growth and customer trust. Our diverse portfolio, spanning from hatchbacks to SUVs, continues to offer tailored mobility solutions that resonate with varying lifestyles. Notably, two of our flagship models, the Innova Hycross and Urban Cruiser Hyryder, have each achieved the remarkable milestone of 1,00,000 sales. This milestone underscores the success of our India-focused product strategy, which emphasizes providing a range of advanced technologies to meet the diverse mobility needs of our customers.

Moreover, exclusive year-end benefits of over ₹1 lakh on select models, including the Urban Cruiser Taisor, Toyota Glanza and Rumion (excluding CNG variants), available until December 31, 2024, have played a key role in driving robust sales momentum. This has been instrumental in providing customers with exceptional value and contributing to Toyota’s continued success in meeting market demand. The year 2024 has exceeded our expectations and we are gearing up to close it on a strong note, with a continued focus on redefining customer experience to effectively meet evolving market demands.”

“Celebrate with Purpose”: Kala Srishti’s Nationwide Campaign Shines a Light on India’s Artisan Communities

With Christmas and New Year around the corner, Kala Srishti—India’s largest virtual hub for artisans—is seeing incredible traction across the country with its “Celebrate with Purpose” campaign. Launched at the onset of the festive season, this initiative has quickly gained popularity, encouraging consumers to choose gifts that are meaningful, handcrafted, and rooted in tradition and sustainability. The campaign is redefining how people celebrate, offering artisans a larger stage to showcase their craft to an enthusiastic, conscious audience.

 Highlighting the rich variety of Indian handicrafts, the campaign features over 30 artisan-led stores from across India. Shoppers can find Mysore’s beautiful rosewood inlay work, the detailed blue pottery and Kota Doria weaves of Rajasthan, luxurious brocade textiles from Uttar Pradesh, and Assam’s eco-friendly jute and water hyacinth creations. Each piece celebrates India’s cultural heritage, making every gift a story of artistry and purpose.

 Through Kala Srishti, these traditional artisans are reaching a broader consumer base, bringing attention to India’s unique artistry while sustaining their communities. For artisans like Mohan from Mysore, whose “MK Enterprises” specializes in rosewood inlay, this initiative has been a remarkable opportunity to reach new audiences. “Through the ‘Celebrate with Purpose’ campaign, our craft is being appreciated and valued on a scale we had only dreamed of,” he shares, emphasizing the campaign’s significance in uplifting local artistry.

 In Mysore, artists such as Mohan and Sriniwas have gained new recognition for their intricate rosewood inlay creations, a traditional art form that carries a Geographical Indication (GI) tag, making it unique to the region. “Kala Srishti’s platform has allowed us to share our rosewood inlay with an appreciative audience, helping us carry forward this cultural legacy,” says Bharath from Kalatattva.

 In Uttar Pradesh, the campaign has given a boost to artisans working with brocade textiles, Dari weaving, and Gulabi Meenakari. Artisans like Balram Das, a Gulabi Meenakari expert, have welcomed the increased visibility and support for their art. “Every sale through Kala Srishti helps preserve our craft and encourages younger artisans to learn and continue the tradition,” shares Anil Kumar, a brocade artisan whose work has received newfound appreciation through the campaign.

 Similarly, in Rajasthan, artisans specializing in blue pottery and Kota Doria weaving are seeing their crafts resonate with a nationwide audience. Artisans like Ramnarayan Prajapat and Iftikhar Hussain have praised the campaign for shining a spotlight on their art forms. “Through Kala Srishti, our blue pottery has reached homes far beyond Rajasthan, bringing appreciation and recognition to our craft,” says Prajapat, who values the campaign’s potential to keep traditional crafts alive in a modern context.

 Meanwhile, Assam’s artisans are making a mark with sustainable crafts, from Maya Das’s water hyacinth products to Manoj Barman’s eco-friendly cane furniture. “With Kala Srishti, we’re able to share our sustainable craftsmanship with people across India who value authenticity,” says Das, noting how the platform has amplified her work’s visibility.

 Kala Srishti by VOSMOS is redefining the art of shopping by creating a fair-trade marketplace that directly connects artisans with global consumers, ensuring they’re compensated fairly. By combining advanced technology with a direct-to-consumer approach, Kala Srishti brings India’s rich craftsmanship closer to modern consumers, helping artisans expand their reach and build lasting businesses.

 Meenakshi Mehta, Director of Communications at VOSMOS, shares the essence of their latest campaign: “The ‘Celebrate with Purpose’ campaign is changing how people think about gifting. Supporting artisans and choosing thoughtfully crafted products not only preserves our cultural heritage but also provides these communities with sustainable incomes. This is about making a real difference, bridging the beauty of traditional craftsmanship with today’s market demands.”

 The “Celebrate with Purpose” campaign has grown beyond a festive push—it has become a movement connecting people to India’s vibrant artisan legacy. Each handcrafted item tells a story of artistry, dedication, and resilience, making every celebration a tribute to cultural pride and sustainable craftsmanship.

Mega Entertainment’s Iconic Pageants: Auditions Now Open in Guwahati

Guwahati; December 2, 2024: Mega Entertainment, the premier organizer of fashion and pageant events in Northeast India, conducted the Guwahati auditions for the 14th Set Wet Mega Mister North East and the 21st Livon Mega Miss North East on Sunday at Hotel Daaysco Oley Allo.

Conceptualized by fashion entrepreneur Abhijeet Singha, these renowned pageants are organized by Mega Entertainment and marketed by Mega Activation. Following the auditions in Itanagar, Aizawl, Gangtok, Agartala, Dimapur and Shillong, Mega Entertainment team conducted auditions in Guwahati and Imphal on December 1.

Guwahati auditions of Livon Mega Miss North East (1)

Speaking to the media at the auditions, Abhijeet Singha, Founder of Mega Entertainment, said, “Over the past two decades, the evolution of talent participating in our pageants has been nothing short of extraordinary. The quality, preparedness, and ambition of contestants today reflect a new era of confidence and capability, which has been nurtured through our sustained efforts to create a platform that celebrates and elevates the best from the region.”

Abhijeet further added, “As the oldest and most prestigious beauty pageant in Northeast India, we are proud to have discovered and mentored individuals who have gone on to shine on global stages, showcasing the richness of talent that this region possesses. With the 21st edition of Livon Mega Miss North East, and 14th edition of Set Wet Mega Mister North East, we remain committed to empowering young achievers with unparalleled opportunities and paving the way for them to excel internationally.”

Set Wet is back as the Title Sponsor for Mega Mister North East, while Livon takes the lead as the Title Sponsor for Mega Miss North East. Joining them are Neyah as the Cosmetics Partner and Hotel Daaysco Oley Allo as the Hospitality Partner.

Over the years, Mega Miss North East has celebrated exceptional talent from Assam, featuring remarkable achievers such as Sukanya Rajguru, Juhi Gogoi, Smriti Sharma, Jyotishmita Baruah, Neha Baruah, and the reigning Mega Miss North East Dipti Basumatary and several others. Similarly, Mega Mister North East has showcased winners like Piyush Sharma, Siddharth Boro, Babul Boro, Hirok Jyoti Kalita, Vishal Brahma, Bhargab Gogoi, the reigning Mega Mister North East Krishna Das etc, who have impressed with their stellar performances. This year’s Guwahati auditions are set to carry forward this legacy, discovering and spotlighting more extraordinary talent from the region.

These pageants offer winners unique international opportunities, propelling them onto global stages and opening doors to prestigious platforms. Past winners have showcased the immense talent from Northeast India, making their mark on the international pageantry circuit and proudly representing the region. The exposure, experience, and network gained through these events empower them to build promising careers and make a mark beyond borders.

The eight-state audition tour will culminate with finalists heading to Guwahati for a week of professional grooming and training, leading up to the grand finale at the ITA Cultural Complex on January 30 and 31, 2025.

Experience the Art of Dance: Grand “Natya Thoranam” at Shilpakala Vedika

Hyderabad, December 2, 2024: A breathtaking convergence of six Indian classical dance forms enthralled audiences at the “Natya Thoranam” event, organized by Amrita Cultural Trust. Held at Shilpakala Vedika on Saturday from 4 PM to 8 PM, the event witnessed an extraordinary turnout, with the venue filled to capacity.

Dancers from Bharatanatyam, Kuchipudi, Mohiniyattam, Kathak, Odissi, and Andhra Natyam showcased their expertise, with 6 to 10 performers representing each style. The highlight of the evening was a jugalbandi by all 88 dancers, which captivated the audience.

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Renowned dance gurus including Shri Kalakrishna (Andhra Natyam), Smt. Anita Guha (Bharatanatyam), Smt. Chavali Bala Tripurasundari (Kuchipudi), Smt. Neena Prasad (Mohiniyattam), Smt. Shama Bhate (Kathak), Shri Bichitrananda Swain (Odissi), and Shri Perini Kumar (Perini Natyam-Andhra Natyam) guided the performers to deliver flawless presentations.

Amrita Cultural Trust, founded by Mr. Pagadala Rajesh and Mrs. Bhargavi, along with a distinguished management committee comprising Sita Anand Vaidyam, Revathi Puppala, and Surendranath, organized the event.

Chief guest, Telangana Endowments Department Principal Secretary Smt. Shailaja Ramaiyer, along with former IAS officer Shri Thota Chandrasekhar and former Principal Chief Commissioner of Income Tax Shri P.V. Rao, lauded the trust for promoting Indian culture and encouraging diverse dance forms. They expressed optimism about the bright future awaiting the participating dancers.

Special guests included retired IFS officer T.V. Narasimha Rao, Padma Shri Padmaja Reddy, Koti Surya Prabha, Shilpa Reddy, TV9’s Rajanikanth, Padma Shri Uma Maheswari, Madala Ravi, and Ashrita Vemuganti, among others, who praised the event’s grandeur and cultural significance

Tata Motors and Tata International Unveil Re.Wi.Re: A Game-Changing Vehicle Scrapping Facility in Pune

Bengaluru, 2nd December 2024: Tata Motors, India’s largest commercial vehicle manufacturer, and Tata International, the global trading and distribution arm of the Tata Group, today inaugurated a new Registered Vehicle Scrapping Facility (RVSF) in Pune. Named ‘Re.Wi.Re – Recycle with Respect’, this cutting-edge facility has an annual capacity to safely disassemble 21,000 end-of-life vehicles with […]

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