December 21th, 2024: Global communications platform Infobip has reported record-breaking communications interactions during Black Friday, Cyber Monday and Cyber Week. India has emerged as a key growth market for Rich Communication Services (RCS) and WhatsApp interactions, underscoring the rising importance of conversational experiences. Globally, the platform recorded 3.4bn interactions on Black Friday – a 26% […]
The post India’s RCS Interactions Up 1162%, WhatsApp Grows 113% This Black Friday: Infobip first appeared on Business News Week.