New Delhi, 30th March 2023: Happy, a neo-fintech platform, has announced its partnership with Roinet, a fintech company that caters to business opportunities and digital financial services in rural areas of India. The main objective of this collaboration is to close the funding gap that rural entrepreneurs frequently experience.
This association will result in the extension of credit lines to Roinet’s customers which will be offered through a 100 percent digital journey. Insufficient funding has been a challenge within the MSME segment and this association of Happy and Roinet will help achieve the scale of MSME funding and ensure that the overall under-represented and under-served micro business in India receives the required fillup.
Till now, the organisation has been able to disburse loans amounting to more than INR. 500 Crores across India. Under this partnership, Happy will broaden its reach to Roinet’s merchants across India with its own lending APIs.
Commenting on this development, Manish Khera, Founder of Happy said, “We are ecstatic about this endeavour and look forward to working with Roinet as we attempt to make a positive contribution within the rural financing space.”
On the other hand, Mr. Vivek Gupta, Co-Founder and CTO of Roinet said, “We are pleased to have been able to secure this partnership, which will allow us to meet the financial needs of rural India while also encouraging rural entrepreneurship.”