NEW DELHI, March 20: The Government has launched Yoga 365, a nationwide initiative aimed at transforming yoga from an annual observance into a daily practice, with a focus on integrating wellness into everyday life.
The campaign was unveiled during the launch of Yoga Mahotsav–2026 at Vigyan Bhawan, marking the 100-day countdown to the 2026 edition of the International Day of Yoga.
Prataprao Jadhav said the initiative seeks to extend the spirit of the annual yoga day into a sustained, year-round movement. “The aim is to make yoga an integral part of citizens’ daily lives,” he noted.
As part of the campaign, the Morarji Desai National Institute of Yoga signed a memorandum of understanding with wellness platform Habuild to offer free daily online yoga sessions, enabling wider accessibility across regions and age groups.
Officials highlighted that while awareness of traditional wellness systems is high—over 95 percent in both rural and urban India, according to the National Sample Survey—regular practice remains significantly lower. The initiative aims to bridge this gap by encouraging behavioural change and routine adoption.
The programme will focus on community outreach, institutional partnerships, and digital engagement, promoting yoga across schools, workplaces, and neighbourhood groups.
Vaidya Rajesh Kotecha said Yoga 365, along with new therapeutic yoga protocols, is designed to make yoga more practical and relevant for daily health needs.
Describing it as a step towards building a culture of preventive healthcare, Monalisa Dash said the campaign aims to ensure yoga becomes a sustainable lifestyle practice across households.
The initiative builds on the growing global reach of the International Day of Yoga, which has evolved into a major wellness movement since its inception in 2015. Officials said the next phase will focus on embedding yoga into everyday routines, beyond symbolic celebrations.
With the countdown to IDY 2026 underway, the government expressed confidence that Yoga 365 could help convert widespread awareness into consistent daily practice, strengthening both individual health and collective well-being.
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