Author: Rutuparna Rath

Punjab Kings, the popular IPL franchise, has officially onboarded the internet’s crush and everyone’s new favorite sports presenter, Sahiba Bali, as their marketing and digital content curator. This IPL season, Sahiba will be catching all the behind-the-scenes action, bringing fans closer to the team with exclusive content and fun-filled player interactions. Sahiba Bali As part of this collaboration, Punjab Kings has introduced a brand-new digital…

Quote by Mr. Saurav Ghosh, Co – Founder at Jiraaf “Asian countries have a higher trade deficit with the US along with EU, so it is natural that they are higheron the list. A 54% tariff on China, 46% on Vietnam, 37% on Thailand and 25% on Korea lead the way. US has a $120bn trade deficit with the Vietnam alone. The example cited by…

05 April 2025: Spice Money (a subsidiary of DiGiSPICE Technologies), India’s pioneering rural fintech transforming the way Bharat banks, continues to bridge the financial literacy gap through its flagship learning platform, Spice Money Academy. Accessible via web and mobile app, the Academy empowers Adhikaris to operate as Non-Bank Business Correspondents (BCs) and has digitally trained 5,28,000 Adhikaris/Merchants, equipping them with essential skills and knowledge to facilitate…

As organizations manage growing volumes of unstructured content, traditional keyword-based search systems are proving insufficient. AI is now enabling a shift toward contextual, predictive, and user-aware discovery, helping teams surface relevant information faster and more accurately ultimately improving business decision-making. AI is transforming the search landscape by enabling more intuitive, personalized experiences. Unlike traditional search methods, which rely heavily on predefined keywords, AI-powered systems understand the intent…

3rd April, 2025 – India: Sanrio, the global brand behind Hello Kitty, is excited to announce the launch of dedicated Hello Kitty And Friends YouTube channels in Hindi, Tamil, and Telugu. Fans can now enjoy their favorite episodes and special content in their preferred language, making the beloved characters more accessible to audiences across India and beyond. This initiative underscores Sanrio’s commitment to connecting with…

3rd April 2025: Cricket and pizza – two of India’s greatest loves – come together in an unbeatable partnership this IPL season as Oven Story teams up with Star Indian Cricketer Abhishek Sharma to bring fans the ultimate match-day experience. With the launch of 2X Cheesy Pizzas, cricket-watching just got more indulgent, while an interactive cricket-themed packaging lets fans turn their pizza box into a mini cricket field and challenge themselves to hit 6 sixes…

3rd April 2025: The grandest Paw Pageant in India, launched in collaboration with Bark Out Loud, Solitario, and Supertails, was an absolute sensation! With over 1,000+ entries, 8 million+ impressions, and 3 lakh+ interactions from pet parents across the country, this celebration of our furry companions was truly one for the books! With such an overwhelming response, our esteemed jury had the tough task of shortlisting 12 incredible finalists, whose videos were then…

April 03, 2025 – Honeywell (NYSE: HON) today introduced TrackWise Manufacturing, an artificial intelligence (AI)-assisted, cloud-native platform designed to transform how life sciences companies manage, automate and digitalize operations. Trackwise Manufacturing is one of the first in the life sciences industry to offer a revolutionary new approach to workflow management that bridges the gap between the digital and physical manufacturing environments. Most organizations in the life sciences…

April 2, 2025—From today, Apple TV+ will be available via Prime Video in India as an add-on subscription. Available at INR 99 per month in India, Prime members who subscribe to Apple TV+ via Prime Video can stream exclusive shows and movies with new releases weekly. They can enjoy heartwarming comedies like Ted Lasso and Shrinking, thrilling dramas—from Severance and The Morning Show to Slow Horses and Disclaimer—as well as epic sci-fi like Silo, hit movies…

April 2, 2025:The third edition of 3AI’s GCC X…Summit 2025 will be held on Thursday, April 17th, at The Leela Palace, Bengaluru. The signature large scale format conference will host more than 600 delegates, 250 GCC leaders, and 60 speakers who will share their work and new ideas. The summit offers a special platform to discuss the new trends, innovations, and shifts in GCCs, with…

02 April 2025: Edstead, a leading research-driven documentary studio committed to impactful storytelling, has named Charu Budhiraja as its Chief Business Officer. With career spanning decades in branded content, content innovation, and strategic partnerships, Charu will play a key role in shaping Edstead’s business growth and expanding its influence in the media landscape. In this role, Charu will lead business strategy, forge key brand partnerships, and drive…

2nd April 2025: In a significant move to further its commitment to strong governance and long-term value creation, BharatPe Group has nominated Sumeet Singh, Executive Director & General Counsel at BharatPe, as a Non-Executive, Non-Independent Director on the Board of Unity Small Finance Bank (Unity SFB). Simultaneously, Ram Rastogi, an industry veteran with over 30 years of experience in banking, IT, and digital payments, has joined…

April 2, 2025:  Tech Mahindra (NSE: TECHM), a leading global provider of technology consulting and digital solutions to enterprises across industries, and CrateDB, a data management company, announced a strategic partnership at Hannover Messe 2025, the world’s premier trade fair for industrial technology. The partnership will revolutionize the automotive, manufacturing, and smart factory sectors by delivering advanced agentic AI solutions that leverage real-time data analytics, enabling businesses to drive innovation…

New Delhi | Wednesday, 02 April 2025:     The details of the aforesaid new orders are as follows: ·         Orders in the Buildings and Factories (B&F) business in India ·         Order in the Railway business in India  Manish Mohnot, MD & CEO, KPIL, said, “We are delighted with the order wins in our B&F and railways business. These orders wins will help us to further strengthen our order book and improve…

April 2,2025:We’ve all done it – promising ourselves we’ll start that important project tomorrow, or Monday, or next month when the “timing feels right.” While occasional procrastination is normal, for some people, it becomes a destructive pattern.  Research has found that 20% of U.S. men and women are chronic procrastinators, meaning one in five adults regularly delay important tasks despite knowing better. This isn’t just…

April 2, 2025 – Zendesk, a pioneer in Agentic AI-powered service, announced today at its annual Relate conference the launch of the Zendesk Resolution Platform, aimed at redefining customer experience. This platform, purpose-built for service by the largest AI service software provider, introduces a suite of advanced tools that seamlessly integrate Zendesk AI Agents, a comprehensive knowledge graph, actions and integrations, governance and control, and measurement…

2nd April, 2025: In a remarkable collaboration with Techno India Group, “Kolkata Kathokata,” an association of esteemed collectors and dignitaries from Kolkata, is set to present its annual exhibition, celebrating Kolkata’s rich history, culture, and heritage. The event will be held on 1st& 2nd April, 2025 from 12 pm to 6 pm, at the G-Series Techno India Main Campus. This exhibition aims to honor and preserve the city’s legacy for future generations, and…

2nd April 2025:Aukera, one of India’s leading lab-grown diamond jewellery brands is proud to announce the launch of its exquisite Custom Cut Infinity Diamond, a ‘No Dosham’ diamond Inspired by the eight manifestation of goddess Lakshmi (Astha Lakshmi) and specially crafted to bring prosperity and good fortune on the auspicious occasion of Akshaya Tritiya. Co-created in partnership with celebrated astrologer Dr Jai Madaan, the one of its…

2nd April’25: The Company, today announced the appointment of the new Board and leadership teams for Digitide Solutions and Bluspring Enterprises, the companies emerging from the demerger process. The newly appointed Boards and the Board of Quess Corp Ltd., have appointed the following leadership team to steer the company toward unlocking value for its stakeholders. Digitide Solutions Ltd. Gurmeet Chahal, CEO of Digitide Solutions Ltd, comes…

2nd April 2025: Dyson India announces the opening of its first Dyson Store in Kolkata, West Bengal. This launch marks not only Dyson’s debut store in the city but also the first store in the state of West Bengal and the entirety of East India. The new Kolkata store is Dyson’s 25th store in India, reinforcing the company’s commitment to bringing problem-solving technologies closer to consumers across the…